Headshots for Lawyers
One of the best ways to build credibility is to present yourself well. That means you need your potential clients to have confidence in you, not only personally, but more importantly, professionally.
Connect with your clients with high quality, authentic imagery that establishes trust.
Let’s make some pictures.
What Are Attorney Headshots?
As an attorney, trust is your biggest marketing tool. That means you need your potential clients to have confidence in you, not only personally, but more importantly, professionally. One of the best ways to build that kind of credibility is to present yourself well.
After all, what you heard about the importance of making a good first impression is accurate. Studies show that people can develop long-lasting opinions about others in less than a second based on nothing more than the way they appear in photographs. That profile photo on your website or LinkedIn profile matters much more than you thought, but does it make you look your best?
If you don’t have a headshot that you are proud of, it is time to get one.
Preparing For Perfect Lawyer Headshots
Great attorney headshots require some preparation on your part before heading to the photo studio. While professional photographers can give you their suggestions at the end of the day, you want these images to represent you, not how the photographer thinks an attorney should look.
Choosing Your Background And Pose For Your Lawyer Headshot
Headshots are not yearbook photos, and the background and pose you choose need to reflect how you want others to see you.
When selecting a background, make sure it is not too distracting and contrasts with your outfit and skin tone. Solid color or office setting are standards for lawyer headshots, but you can get a little more creative if you want.
Many people hate posing for photos because it makes them feel self-conscious. If that is you, you need to get over it. Spend a few minutes checking out headshots online and see which ones you like. Try practicing your favorites before going to the photo studio.
Keep in mind that you want to have consistency across all of the headshots in your firm. If the other lawyers in your firm use solid, light backgrounds and 1/4 headshots, you should probably use a solid light background and 1/4 headshots, as well. But you don’t need to use the same background and pose in your photo.
Getting Your Attorney Headshot Look Done Right
Start by choosing your outfit, hairstyle, and accessories for your headshot.
It is always safer to choose something a little more traditional and conservative when selecting an outfit. Styles come and go, and you don’t want to have to retake your photos just because you are wearing something that goes out of fashion. You can get an idea of what is appropriate to wear by looking at photos of other attorneys in your area.
Get your hair cut three or four days before the photoshoot. You don’t want to look shaggy, but you don’t want the “just-out-of-the-salon” look either. Choose a professional hairstyle that will not date a photograph but still looks good. Men need to shave or trim their beards a few hours before the photoshoot.
Any jewelry you wear for a headshot needs to be simple and unobtrusive. Leave the dangling earrings and sparkly necklaces at home, and opt for studs and a simple chain necklace instead.
Don’t forget to get plenty of sleep the day before your photos, so you will appear healthy and energetic.
How Much Do Lawyer Headshots Cost?
Professional lawyer headshot pricing starts at $325, depending on factors like location and number of photos needed.
All packages include
• Session time
• Studio rental
• Number of high resolution fully edited photos delivered to you in an easy online gallery
Pricing is based on the amount of time used to photograph in a session, which determines how many images you will have to view and select from in the proof gallery. The amount of final retouched photos received in the package. You will receive final high-resolution retouched images in multiple crops and file formats for easy use.
To book a session, a 50% deposit is required. Payments can be made through Square, Paypal or check.
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